There are many ways to market your brand from social media to TV and radio advertising; they will all help to get your brand known. The thing is that once someone has viewed the adverts or a Facebook page, they move onto the next item, and yours can easily be forgotten. One way to always have your brand in the forefront is using handmade coffee mugs as a marketing tool. Your brand will be seen every time they have a coffee, not just by the drinker, but by anyone else that is around at the time.
The Uniqueness of Handmade Coffee Mugs
Although handmade coffee mugs for businesses may look alike, because each one is made individually, no two will be exactly the same. When they are custom made to your design, perhaps with your company logo taking pride of place, handmade coffee mugs are a marketing tool that can have a much bigger effect than many other ways of getting your brand known.
Whether you serve customers their coffee at your bar or café in handmade coffee mugs, or give them away as free gifts, your brand will be on show all the time. Good quality handmade mugs do not cost a fortune. It will not break the bank to invest in them, and the value they can bring to your business far outweighs the initial outlay. Don’t think of the cost you would pay in a local shop for one good quality mug. Buying them wholesale with a minimum order of 48 makes them a whole lot cheaper per unit.
Handmade Coffee Mugs for Cafes, Bars and Restaurants
Serving your customers their coffee in handmade mugs can help to enhance their experience at your eatery. Often people are having a meal out to celebrate a special event and getting their coffee in a paper cup or something that reminds them of their work’s canteen can spoil the occasion for them.Having their coffee served in a mug that has been handmade can only help towards making their occasion special and means they are more likely to return.
It seems that the biggest problem with serving coffee in handmade mugs is that the customers like them so much they want to take them home with them!
Giving Handmade Coffee Mugs as Free Gifts
If you hold an event where you give them away, or just want to give out free mugs to customers as a thank you, you will be surprised by how effective this can be. It helps to build customer loyalty, as everyone likes a good quality free gift. Whether they actually use it, or it sits on a shelf in their kitchen, giving free handmade coffee mugs is a great way to promote your business.
There are many ways of promoting your business and there is no doubt that some of them work. Although perhaps it is not thought of as the usual way to advertise your brand, using handmade coffee mugs as a marketing tool can be the most effective of them all.